Spot UV Flyers
Spot UV flyers combine the sophistication of a matte base with the drama of selective high-gloss varnish. The UV coating is applied only to specific areas of your design — a logo, headline, image, or pattern — creating a striking contrast between matte and glossy surfaces that you can both see and feel.
This premium finishing technique transforms ordinary flyers into tactile marketing pieces that recipients want to hold and examine. The raised, glass-like UV areas catch the light beautifully, drawing attention to your most important design elements. It is the perfect way to add perceived value without dramatically increasing your budget.
Spot UV flyers are popular for luxury brand promotions, high-end event invitations, product launches, and any marketing material where you want to communicate quality and attention to detail. Available on 300-350 GSM matte laminated stock for maximum effect.
Product Specifications
Summary Options
Design Guidelines
Provide your artwork plus a separate layer/file indicating which areas should receive the Spot UV coating.
- Bleed area: 3mm on all sides
- Crop area: Matches your chosen flyer size (A4, A5, or DL)
- Safe area: 5mm inside the crop line — keep text and logos within this boundary
Accepted formats: PDF (with UV layer), AI, EPS, PSD (300 DPI minimum)
Quantity
FAQs: Spot UV Flyers
What is Spot UV on a flyer?
Spot UV is a clear, high-gloss varnish applied to specific areas of your flyer. It creates a raised, shiny finish on a matte background, adding depth, texture, and visual interest to your chosen design elements.
How do I indicate which areas get Spot UV?
Include a separate layer or file in your artwork that shows the UV areas in solid black. This acts as a mask — everything in black on this layer will receive the UV coating.
Does Spot UV work on both sides?
Spot UV can be applied to one or both sides of the flyer. Single-sided UV is most common, but double-sided UV is available for designs that need premium impact on both faces.
What paper is best for Spot UV flyers?
Spot UV works best on matte-laminated stock at 300-350 GSM. The matte base maximises the contrast with the glossy UV areas. We do not recommend Spot UV on uncoated or gloss-laminated paper.
Is Spot UV more expensive than regular flyers?
Spot UV adds a moderate premium over standard flyer printing because it requires an additional production pass. The visual and tactile impact, however, makes it excellent value for high-stakes marketing materials.